Last Modified: March 3, 2026
We’re so glad you’ll be joining us for HubSpot’s Academy Lab event (the “Academy Labs”). For complete details on the terms that apply to registration and other important details, please read through the below.
There is no cost to register for the event but completing a registration form is required to attend. This is an invite only event and only those invited must to register. This event has limited capacity. Group registration is not available for this event.
Things happen. We understand. Here’s how cancellations work:
In the unlikely event that we have to reschedule or cancel an Academy Lab Event, or if we have to change the format to a digital-only event, we’ll notify you by a public announcement on the Academy Labs website, email, and/or by other methods. If the event is canceled, your registration will also be canceled. If the event is rescheduled or changed to a digital-only format and you’re no longer able to attend, you may cancel your registration by giving us written noticeOther cancellation and refund rights depend on the specifics of your purchase.
To cancel your registration), you will need to notify us in writing at academylabs@events.hubspot.com. Please remember that canceling your registration does not automatically cancel any of your travel arrangements. You are responsible for canceling your own hotel and travel reservations.
Academy Labs are invite-only and do not permit transferring of passes to another individual. If a colleague intends to go in place of an already registered attendee, then HubSpot will confirm eligibility. To confirm eligibility, please submit a written request to academylabs@events.hubspot.com.
Your privacy is important to us, so please read our full privacy policy here, which is incorporated into these Terms by reference.
Registration data
We may share your registration data with our vendors in order to provide event information and help improve your experience at Academy Lab Event(s) or future HubSpot events. For example, if we offer a mobile app, we might make your data available to the mobile app provider so it’s accessible through the app. We may also share your registration data with providers related to Academy Lab Event(s), like our event platform and registration service providers, and other vendors who work with us to make sure our Academy Lab Event(s) are a great experience for you. By providing your registration data to us, you grant us permission to do these things.
We will not sell, rent, or give your registration data to third parties unless you allow us to do so.
If you believe a sponsor or other attendee has collected your information without your consent, please inform us immediately.
By registering for Academy Lab Event(s), you agree to follow our Code of Conduct, which you can find here. Our Code of Conduct outlines the behavior we expect from everyone at HubSpot events, including INBOUND, GROW, and our Academy Lab Events.
If we (in our sole discretion) determine that you are behaving in a manner that is—or could be—disruptive to the event or other attendees, violates our Code of Conduct, or is in violation of these terms, then we can limit your access or refuse attendance to the event. If we do, you aren’t entitled to any form of refund or compensation. At our discretion, we may also ban you from future events for a definite or indefinite time period.
If you notify us of an individual who you believe is acting in a manner that violates our Code of Conduct or these terms, we will take your concern seriously, but any action that we may or may not take will be at our sole discretion.
Drones are not allowed at the event. Hoverboards, rollerblades, roller skates, skateboards or use of other forms of recreational transportation devices are also not allowed at the event. You are permitted to use any required assistive device (like, a wheelchair, walker, or motorised scooter) if needed due to a disability or injury. If you need any assistance getting around the event, please contact us at academylabs@events.hubspot.com, or ask an Academy Lab Event representative on-site.
But keep in mind that “suitcasing” or “outboarding” is strictly prohibited at Academy Lab Events.
The views or opinions expressed by any event attendee, speaker or sponsor are not necessarily our views or opinions. All event attendees, speakers, and sponsors are responsible for their own content (including presentations, marketing collateral, advertising, and online web content). You are not allowed to use any content that infringes another party’s intellectual property rights, is harassing, misleading, or unlawful.
To ensure a clear and focused event experience, you agree not to host or organise any competing events during Academy Lab Event(s) and to not use the Academy Lab name or the names of our sponsors (which includes HubSpot), without our written permission first.
By registering for attending Academy Lab Event(s), you also agree to follow the respective Venue's Code of Conduct policy, as applicable.
You have to be at least 18 years of age (or legal age in the location where the Academy Lab Event occurs, if higher than 18) to drink alcohol, and you’ll show us a valid ID if we ask. All drinking should be done responsibly.
Unless we notify you otherwise, then you’re permitted to take screenshots, photos, videos, or audio recordings (collectively, “recordings”) of most sessions at Academy Lab Event(s), as long as you comply with these terms.
These recordings might include content or material that is protected by copyrights, trademarks, or other rights which we own or license. So, other than for your personal use, you are not allowed to copy, reproduce, publish, or distribute the recordings without our written permission.
Attendees are not permitted to take recordings using professional camera equipment, such as DSLR cameras, lights, or tripods. However, using a camera phone or a smaller digital camera is fine. If you have Academy Lab Event media credentials, you will be permitted to use professional equipment, provided it has been approved and tagged by a member of the Academy Lab Event media team. You can request media credentials at academylabs@events.hubspot.com.
We allow – and even encourage you – to disseminate your recordings through social media (like tweeting, or posting to LinkedIn or Instagram), as long as the clips aren’t more than one minute in length and you are otherwise in compliance with these terms. Here are a couple of examples of what’s allowed: tweeting “#Academy LabANZ2026 = learned so much!” with a picture of you or your team attending the digital sessions, and posting a screenshot of HubSpot’s keynote presentation on Instagram. Here are a couple of examples of what’s not allowed: posting a live stream of a breakout session, and posting a picture on Facebook of one of our speakers after we announced that recordings aren’t allowed.
Some important restrictions: you agree that you won’t use any recordings (1) in a way that is misleading or disparaging, (2) in a way that implies that the content of the recordings is your own, (3) for commercial purposes (this means, for example, you can’t sell them) or in a way that implies that we endorse, sponsor or approve of your business, services or products, or (4) in violation of applicable law (including but not limited to privacy laws) or in connection with an obscene, indecent, or unlawful topic or material. If we request that you discontinue the use of any recordings, you will immediately comply with our request. And of course, if we do notify you that recordings aren’t allowed, then you agree that you won’t take any recordings.
Recordings at the event by HubSpot: by attending an Academy Lab Event and related events, you consent to have your image, voice, likeness, presentation, and/or other copyrightable material recorded, including video, audio, and still photography. We reserve the right to use or modify recordings taken at Academy Lab Events and related events however we might choose to, without giving you notice or any compensation. We might use them, for example, in our press releases, marketing materials, or other publications.
By registering for an Academy Lab Event, you understand and agree that you may be entered into sweepstakes or contests. There are separate terms and conditions that apply to each of these sweepstakes and contests, so even if you've entered, you may or may not be eligible to win. If you don’t want to be entered into any sweepstakes or contests, you can opt out by sending a request in writing to academylabs@events.hubspot.com.
We want everyone to be safe at all Academy Lab Events. By attending Academy Lab Event(s) in person, you understand we might randomly check bags or other personal belongings, and you agree to not leave any of these unattended at any time. You also agree that you won’t bring anything to Academy Lab Event(s) that could cause a safety hazard.
All security concerns should be reported to Academy Lab Event staff immediately by emailing academylabs@events.hubspot.com. Our security team may take whatever measures they deem appropriate without prior notice in order to aim to ensure the safety of attendees at Academy Lab Events. You must comply with the direction of our security team, as well as all applicable rules and regulations.
Attendees and their belongings may be searched upon entry into Academy Lab Events, and you, your Authorised Attendees, and Authorised Recipients consent to such searches and waive any related claims that might arise against HubSpot, its employees, and its agents related to such searches. If you or your Authorised Attendee or Authorised Recipient elect not to consent to such searches, you or they may be denied entry into Academy Lab Events.
You understand and agree that there are certain risks of personal or property injury, illness, and/or death associated with attending Academy Lab Events, including, without limitation, risks related to communicable disease, including the novel coronavirus SARS-CoV-2 and any resulting disease (together with any mutation, adaptation or variation thereof, “COVID-19”). You understand and agree (a) that the risk of exposure to such diseases or COVID-19 cannot be fully eliminated and is increased by proximity to other people, (b) that an inherent and elevated risk of exposure exists in any public place or place where people are gathered, (c) that attending Academy Lab Events may involve coming into close contact with other people, (d) that there is no guarantee, express or implied, that you will not be exposed to COVID-19 and (e) that exposure to COVID-19 can result in being subject to quarantine requirements, illness, disability, and other short-term and long-term health effects, including death.
Despite these risks, you voluntarily assume ALL known and potential risks and danger of injury and/or death from any cause, resulting from, in connection with, or incidental to Academy Lab Events, including exposure to COVID-19. By accepting possession or by using any event badges, you expressly assume all risks and dangers arising from or incidental to Academy Lab Events, whether such risks occur before, during, or after the event, and agrees that HubSpot, our employees, vendors, and agents are not responsible for any such risks and dangers.
We might make updates to the agenda from time to time, which could include a change in speakers or the cancellation of certain sessions. We can’t promise the attendance of any speaker, entertainer, or presenter. We also can’t guarantee admission to any certain session, since all sessions are subject to capacity limits and availability.
Academy Lab Events are provided as-is, without warranty of any kind, express or implied. If we are determined to have any liability to you, you agree our aggregate liability will be limited in all cases to the equivalent of one hundred dollars ($100), calculated at the prevailing exchange rate on the date of the claim.
Presentations at Academy Lab Events may include certain “forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995.. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements that may not be historical facts and statements identified by words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" or words of similar meaning.
These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies, and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies, and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations, or strategies will be attained or achieved.
Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control including, without limitation, our history of losses; our ability to retain existing customers and add new customers; the continued Academy Lab of the market for an inbound platform; our ability to differentiate our platform from competing products and technologies; our ability to manage our Academy Lab effectively to maintain our high level of service; our ability to maintain and expand relationships with our marketing agency partners; our ability to successfully recruit and retain highly-qualified personnel; the price volatility of our common stock; and other risks set forth under the caption "Risk Factors" in our most recent Quarterly Report on Form 10-Q (or the most recent Annual Report on Form 10-K, if it’s more recent than the latest Form 10-Q), and our other SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events or otherwise.
Please be aware that we may update and change any part or all of these Terms and Conditions at any time without notifying you first. If we update or change these Terms and Conditions, the updated Terms and Conditions will be posted at https://legal.hubspot.com/academy-lab-events (or another website we designate). The updated terms will become effective and binding on the next business day after they are posted. When we change these terms, the "Last Modified" date above will be updated to reflect the date of the most recent version. We encourage you to review these terms periodically. If you don’t agree to these terms, then you shouldn’t register for Academy Lab Event(s).
We look forward to seeing you at our event!